Inner Circle Is Live — And It's Changing How African Creators Earn

Today, we launched Inner Circle

It's a simple idea with a powerful outcome: if you have knowledge, an audience, or expertise that people trust, you should be able to earn from it directly — without brand deals, without algorithms, and without waiting months for a cheque that may or may not arrive.

How it works

Inner Circle lets fans book private, one-on-one video sessions with the creators and experts they already follow and trust. A fan finds a creator they want to connect with, picks a time, and pays to book. The creator gets a Google Meet link, shows up, and receives their payout within 24 hours of the completed session. No middlemen. No complicated contracts. No chasing payments. Creators set their own price. They set their own hours. Everything else — the booking flow, the calendar, the reminders, the video link, the payout — is handled automatically.

The founding creators

We didn't want to launch empty. So before we opened the doors, we reached out to a group of creators we believed in and invited them to build with us from day one. Our founding creators — including Zanita, DJ Lordwin, Gorilla Face DJ, Dan Paps, and Ken Koast — went live today. They're already taking bookings. They're already earning. And as founding creators, they pay zero platform fees for their first three months. After that, creators keep between 85% and 92% of every session — one of the most creator-friendly splits in the market. A creator running just 10 sessions a week at KES 2,500 earns over KES 85,000 a month, without a single brand deal in sight.

Why we built this

The creator economy has a trust problem — not between fans and creators, but between creators and the platforms they depend on. Ad revenue fluctuates. Brand deals go to the biggest accounts. Algorithms decide who gets seen and who doesn’t. Inner Circle flips that model. Your audience already trusts you. We built a platform that lets you turn that trust into income, on your terms, starting today.

What's next

This is day one. We're starting with one-on-one sessions because we believe the most valuable thing a creator can offer a fan is direct, personal access. From here, we'll keep building — more tools, more ways to earn, more markets across Africa. If you're a creator who's been looking for a way to monetise your knowledge without selling out to sponsors or grinding for views, Inner Circle was built for you. Applications are open. It takes five minutes.